Having your own domain shop and your own brand gives you a lot more options and opportunities to sell or get offers on your domains. A professional domain shop allows you to leverage SEO, PPC, Social Media, and offline marketing. It is an opportunity to create a brand and build authority as an expert in the naming space. Although you could just simply launch your shop in minutes using the Domain Market Pro platform and sit back to wait for inquiries and sales, being proactive with your shop is both exciting and more lucrative. Here are our top 10 recommendations on getting more results with your domain shop:
- Forward your domains to your DMP Shop’s landing pages or sales pages.
- Learn more about domain landing and sales pages.
- This is important to leverage the traffic to your domains and convert sales or inquiries.
- Add a phone number.
- Under Profile (in DMP app), ensure you have a phone number.
- Some buyers want to talk to a person before making a purchase.
- Offer escrow as a payment option for higher priced domains.
- Escrow offers protections to both seller and buyer and provides a sense of security.
- Add content to your home page and create pages such as these (but not limited to):
- “About Us”,
- “Privacy Policy”,
- “Terms and Conditions”,
- “How It Works” to outline the purchase and domain transfer process.
- Get a logo made.
- A professionally looking logo will enhance the appearance of your shop and help in the branding efforts.
- Leverage social media.
- Take advantage of DMP’s domain promotion pages to market on social media.
- Here are some tips onĀ using social media to increase traffic and sales.
- Build an email list.
- Add an email subscription form on your domain shop.
- Keep a record of inquiries and offers, even those not accepted.
- Send an occasional email to ask if they are still interested in a domain, or if you have related domains available that would be of interest.
- Create professional business cards with your domain shop’s logo, URL, and contact info.
- Look for opportunities to connect with end-users, such as at business conventions and local business networks.
- Use mainstream marketplaces to drive traffic to your shop. For example, here is a simple way to connect Uniregistry marketplace to your DMP Shop.
By putting into action the above tips, you will instantly increase opportunities for sales and offers, especially from potential end-users. With the Domain Market Pro platform, you have access to tools that help you implement these tips quickly and effectively.